Taking inspiration from the season’s most daring and courageous action hero, Diesel introduces Only The Brave Iron Man, a limited edition fragrance celebrating the iconic comic book hero. In honor of the upcoming theatrical release, Diesel is re-imaging its signature Only The Brave fist design in bold red and gold colors for a limited time, evoking the power and strength of Iron Man. The fragrance is housed in a unique, one-of-a-kind box featuring graphics from the original Iron Man comic.
Inspired by visionary artists, icons and rebels, Only The Brave is for men who take a stand and control their own destiny, seizing opportunities and making a difference. The scent represents the qualities of the brave, symbolized by a fist that tells several stories: facing forward, the fist evokes power and energy; upright, it stands for self-affirmation; raised, it signifies victory, success and engagement.
The fragrance is available at major department stores like Macy’s, Dillard’s, Belk, Bon Ton and Diesel boutiques, and online at http://bit.ly/DieselIsBraveSweeps. We are currently giving away 10 bottles on our Facebook page so make sure to enter today (through May 9)!