The Blog

This season marks the final season of shows at the iconic tents at Bryant Park in New York City. PerryEllis is proud to capture this moment as the brand enters into a new decade of digital significance. Perry Ellis joins the digital media realm and will stream the show live on their website,  www.perryellis.com.

Perry Ellis’ most recent digital initiatives can be seen in development
on the brand’s Facebook page and Twitter account at www.facebook.com/PerryEllis and  www.twitter.com/PERRYELLIScom.Through the creation of such tabs as Brand Ambassadors, Photos, Video,and the traditional Facebook Wall, Perry Ellis is creating a branding forum that both reinforces the company’s image and encourages dialogue about the brand’s evolution online.

In conjunction with the live-streaming of the FW2010 Show on www.perryellis.com, the Perry Ellis Facebook page will host a sweepstakes for fans, from February 1st -15th, to enter to win a trip for two to see the Perry Ellis September 2010 show in New York City.

With Twitter, Perry Ellis utilizes its Style Coordinator, Amanda Tompkins, to provide an everyday, internal voice to the brand as she remarks about Perry Ellis and life in real time.  With down-to-the-minute updates and immediate feedback to an audience that continues to grow, Perry Ellis is seizing social media as opportunitiesto not only re-establish itself as a brand but to re-establish itsrelationships with consumers and fans who matter most.

Check out PerryEllis.com and enter to win!!!  Tell Em FresherthanChris.com sent ya!